Hi - I'm Ali

In 2024, I took a huge leap and started Pacer Bookkeeping, a virtual bookkeeping for small businesses in Canada. But that decision didn’t happen overnight. I spent years feeling stuck in the 9–5 grind — drained by the rigid structure and constant demands of a job that never seemed to reward the effort I put in. I was working hard, but it never felt like I was getting anywhere.

Eventually, I reached a breaking point and walked away from it all.

It wasn’t easy. But through the uncertainty, I realized something important: I didn’t want to leave bookkeeping — I wanted to leave the way I was working. I loved the problem-solving, the organization, and how accurate financial records could truly impact a business. That’s when Pacer Bookkeeping was born — a business built on my terms, helping other business owners gain clarity, confidence, and control over their finances.

Was it scary? Yes. Were there doubts? Of course. But I knew I was ready to build something meaningful. Every day since, I’ve shown up with full commitment — supporting small business owners with reliable bookkeeping services, QuickBooks integration, and the kind of hands-on service I wished I had during my own transition.

Now, Pacer Bookkeeping reflects everything I believe in: honesty, simplicity, and empowering entrepreneurs with bookkeeping solutions they can trust. I work with startups, solo entrepreneurs, and growing companies — helping them stay organized, compliant, and ready to scale.

If you’re feeling stuck, overwhelmed, or unsure about what comes next in your business — maybe it’s time to rethink your financial systems, just like I rethought my career.

Let’s take the first step together. Book a free bookkeeping services quote in just 10 minutes — and find out how I can help you move forward with clarity.